As part of a redevelopment campaign for the new decade, German publisher DAAB MEDIA is introducing the recently launched THE COLLECTION by FARAMEH into the international publishing market. The affiliation begins a new chapter for both companies, establishing FARAMEH line of books with a solid platform with worldwide distribution and giving DAAB MEDIA a direct new outlet into the special edition luxury book market. This announcement comes just in time for the May 2011 BookExpo America held in New York City this year. DAAB MEDIA, based in Cologne, Germany, incorporates creative ideas and innovative design into publications focused on the fields of art & culture. DAAB has recently relaunched its program with new topics, new formats and a new corporate design by Meiré and Meiré and expanded its website to include a number of digital features such as the online community edaab.com.

The introduction of THE COLLECTION by FARAMEH is one of the steps being taken to acquire better footing in the gift and art book market as well as to add to their scope of creative new titles with a luxurious twist. With six titles in its debut program, FARAMEH publications target an edgy and upscale market in the contemporary fashion, art and design industries.

FARAMEH MEDIA is a boutique publishing company based in New York City that is spearheaded by Patrice Farameh, an expert in luxury and global corporate projects who produces art books for the international market. Ms. Farameh has edited and produced a number of top-selling titles for various international publishers and most recently the three titles “GOWEST!”, “NEW ON THE CATWALK”, and “SECOND SKIN” for DAAB. FARAMEH has also earned a solid reputation as a publisher of specialty imprints for major multinational corporations.

DAAB & FARAMEH books are represented in Canada by Canadian Manda Group.